> For the complete documentation index, see [llms.txt](https://docs.elixir.app/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.elixir.app/dashboard/in-app-purchases/developer/set-up-your-store.md).

# Set up your Store

## Create a Game Store

1. At the Developer dashboard, navigate to the Store
2. Click in the (+) button to add a new store
3. Select the Game you want to start selling products

<figure><img src="/files/FUY8aYsxesdmuXRZ4pUC" alt=""><figcaption></figcaption></figure>

4. Add the Game Backend URL, then click Submit

*The Server URL represents the game backend endpoint where the post-payment webhook from Elixir Store will be sent.*

<figure><img src="/files/fWY4ph9bnZFsZ10vTdSf" alt="" width="290"><figcaption></figcaption></figure>

{% hint style="warning" %}
After creating a store for a game, a unique pair of[ API keys](/dashboard/in-app-purchases/developer/handle-post-payments.md) will be generated in the background, that can be accessed in the [Game API keys ](/dashboard/management/api-keys.md)section. There you can edit the server webhook endpoint and access your public key.
{% endhint %}